Outrove
A complete brand identity system created for an AI-powered recruiting platform. The project translates a modern, technology-driven product into a clear and recognizable visual language, combining a distinctive logo system, bold color palette, clean typography, and practical guidelines for consistent use across digital and physical touchpoints.
Client:
Nexora
Categories:
Branding
,
Brand Guidelines
Timeline:
3 Weeks
What did we do?
We developed a cohesive brand system designed to make the company feel modern, approachable, and consistent as it scales across products, marketing, and communications.
1. Brand Identity
We developed a distinctive visual direction around the logo, brand mark, typography, and core color palette to create a recognizable technology-focused identity.
2. Brand Guidelines
We documented clear rules for logo spacing, sizing, variations, typography hierarchy, color usage, and correct and incorrect applications to maintain consistency across the brand.
3. Digital & Brand Applications
We extended the identity across app icons, favicons, business cards, device applications, merchandise, and branded mockups to demonstrate how the system works across real-world touchpoints.
